Top List can help digital publishers generate search engine traffic. They are highly linkable and satisfy readers’ needs for ‘best of’ information. ‘Best of’ lists can also help publishers increase search engine rankings, which can translate to higher advertising premiums. Read on to learn more about the various ways in which you can monetize ‘Best of’ lists.
Here’s a quick overview:
When creating traffic with ‘Top List, topic matters. Popular metro areas have too much competition to rank high in Google, so a list of top attorneys in New York may not be as effective as one for the best lawyers in London. However, unique topics will likely have less keyword competition and, as a result, will rank higher in Google and Bing search results. Plus, there are fewer people searching for the terms you want to target, allowing your content to reach a more targeted audience.