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A strategic approach to mobile app development

by William Beel
A strategic approach to mobile app development

Mobile app development consulting is a discipline aimed at providing experiential finesse and guidance to the mobile app development process. It includes a detailed study of the purpose of the intended product, the target market it is supposed to cater to, advice on device compatibility, functional or UX improvement of existing apps, and conception of new apps from scratch, as need be.

It becomes imperative for a business to have the idea of the functionality and planning to go for a mobile app to start with getting an expert say on the real-world feasibility of the idea and development. IOS App Development Company experts are well-versed across multiple industries, latest technology trends and if rightly found, core industry experience. A Flutter App Development Company helps analyze and assess the development in terms of:

  • Feasibility
  • Market potential and competitiveness
  • Platform and device compatibility
  • Technical complexity
  • Budget cost
  • Code reuse
  • Backend functionality reuse
  • UI/UX compatibility

After a detailed assessment of the pointers above, the next task is to understand the scope of development. Can the intended product be achieved with some changes/upgrades to the existing front end or does it require a from-scratch development?

Ecodelogic is a leader when it comes to React Native applications.

A strategy to go about estimating the requirements and documenting them in a comprehensive and workable structure is to work around in detail, the aspects listed below:

  • Independent code review
  • Development documentation
  • Product architecture blueprints
  • Database planning
  • UI/UX evaluation
  • Strategy tips for further updates

Once through the documentation of the scope of the solution above, the team has a clear idea of the resources and timeline requirements. The processes can be clearly segregated in terms of in-house availability vs. the ones needing external help.

As softer set of issues that play a key role beyond the technical nitty-gritties are in terms of the experience the platform offers to the users. For eg. choosing the operating system for the deployment of the digital product depends on the target market preferences. One can choose amongst native, hybrid or cross-platform development methodologies as per the requirement and budget.  Some of the other angles for the development phase that largely contribute to the success of the product are:

Being on the same page: Proof-of-Concept:

mobile app development

Experienced IT development firms like Techahead provide proof-of-concepts to make sure that both the client and the development team view the requirement the same way. This ensures minimal or no communication differences, which otherwise, prove vital. Adjusting every minor detail until the client is satisfied with the prototype enables informed decision making and a product just as per specifications.

User Friendliness:

The popularity of the mobile app is directly proportional to the convenience and simplicity it offers to the user. The mobile consulting team needs an in-depth understanding of the critical elements of user experience and be able to replicate that knowledge into the processes of the project on hand. Creating elaborate UI/UX blueprints helps understand the real world use cases of the development.

Information Security and Integration:

Security, in terms information integrity and foul play is a priority for developing both consumer and enterprise mobile applications. Making sure that not only the sensitive user data as well as any server-based data, is safe at all times is a hygiene factor, today. Whether your company sticks to BYOD, POCE or COPE policy, you have to be absolutely sure that your sensitive data is completely safe. Integrating a mobile app with a remote server or any in-house solution is a crucial and definitive phase of any mobile app development project.

Technologies shaping the Mobile app development

Mobile applications have become an inherent part of our lives today. Be it personal or professional, we depend on innumerable mobile apps that help us socialize, shop, travel, entertain and work. According to Statista, the current number of smart phone users in the world today is 6.378 billion, and this means 80.63% of the world’s population owns a smartphone today. This figure is considerably up from 2016 when there were only 3.668 billion users, 49.40% of that year’s global population.

With the mobile apps world consisting of millions of applications already on the Google PlayStore and Apple’s App Store, it is not easy for a new app to grab the attention of users. An Android App Development Company in Los Angeles has to consider a plethora of factors to make an app successful on these platforms. Identifying the target market and understanding their preferences in terms of platform, functionality delivery, average time per user session, etc. becomes crucial.

Choosing the right technology for custom app development is yet another decision point that comes with a promise of a successful run for the app. Below is a list of the top 6 mobile application technologies developers prefer for Android app development and IOS app development in recent times.


An easy to handle and highly secure, an object-oriented programming language that happens to be the official language for building android applications. Java offers a number of open-source libraries, excellent documentation, and community support, which helps developers to build different types of Android applications efficiently and effortlessly. Spotify, Linkedin, Amazon, and NASA World Wind are some of the examples of apps built using this language.


This dynamic, open-source, and high-level object-oriented language is easy to understand.
Python is a portable language that includes inherent debuggers to facilitate flawless development. A mobile app development agency can benefit itself and its clients, greatly by GUI programming support, community support, several frameworks and libraries, and various other features that ensure feature-rich and scalable web applications in less time. Instagram, DropBox, and YouTube are some examples of Python app development.

React Native

Released by Facebook in 2015, this is an open-source framework to develop cross-platform applications for iOS, Android, Web, and the Universal Windows Platform (UWP). The apps developed using React Native have native-like capabilities and can also run on multiple platforms with the same code. Myntra, UberEats, Facebook, and Airbnb are some of the apps that have been developed using this framework.


Developed by Google, Flutter is an open-source mobile app development SDK (software development kit) that facilitates developers to create cross-platform applications. The technology uses Dart as the programming language to build native interfaces. By using Flutter, one can make an application that runs smoothly on both the Android and iOS platforms. The technology is highly demanded because people these days are preferring cross-platform applications over native applications that run only on a single platform. Google Ads, Watermaniac, and Cryptograph are the three popular mobile apps developed using Flutter.


Swift, the general-purpose, multi-paradigm programming language, was released by Apple Inc. for macOS, WatchOS, TvOS, Linux, IPadOS, and a few other platforms in 2014. However, a stable release only hit the market in 2021. The language dedicatedly works with Cocoa and Cocoa Touch frameworks with C and Objective C codes written exclusively to develop IOS apps. Accenture, Kahn Academy, and WhatsApp are some of the examples of applications developed using this language.

R Programming

The language finds specific relevance for machine learning and data analysis. R programming is also used for general statistics computing and graphics. Using R programming, developers can create powerful and advanced machine learning algorithms that are capable of training themselves further. This platform-independent language comes with huge built-in libraries as well as frameworks to facilitate easy, flawless, and effortless mobile app development.

The takeaway

While cross-platform applications might seem the preferred choice for consumer-based businesses. There might be other options that cater to similar requirements within budget. Software development firms like Techahead offer in-depth assessment and analysis wherein the client can understand the exact nature and extent of the requirement. Based on the analysis, an informed decision of the platform and technology choice becomes easy.

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